Oh, that
accounts
for it.
Richard Brinsley Sheridan
_Sneer_. Most obligingly communicative indeed! and your
confession, if published, might certainly serve the cause of true
charity, by rescuing the most useful channels of appeal to
benevolence from the cant of imposition. But, surely, Mr. Puff,
there is no great mystery in your present profession?
_Puff_. Mystery, sir! I will take upon me to say the matter
was never scientifically treated nor reduced to rule before.
_Sneer_. Reduced to rule!
_Puff_. O Lud, sir, you are very ignorant, I am afraid! --Yes,
sir,. puffing is of various sorts; the principal are, the
puff direct, the puff preliminary, the puff collateral, the puff
collusive, and the puff oblique, or puff by implication. These
all assume, as circumstances require, the various forms of Letter
to the Editor, Occasional Anecdote, Impartial Critique,
Observation from Correspondent, or Advertisement from the Party.
_Sneer_. The puff direct, I can conceive--
_Puff_. O yes, that's simple enough! For instance,--a new
comedy or farce is to be produced at one of the theatres (though
by-the-by they don't bring out half what they ought to do)--the
author, suppose Mr. Smatter, or Mr. Dapper, or any particular
friend of mine--very, well; the day before it is to be performed,
I write an account of the manner in which it was received; I have
the plot from the author, and only add--"characters strongly
drawn--highly coloured--hand of a master--fund of genuine humour--mine
of invention--neat dialogue--Attic salt. " Then for the
performance--"Mr. Dodd was astonishingly great in the character
of Sir Harry. That universal and judicious actor, Mr. Palmer,
perhaps never appeared to more advantage than in the colonel;--but
it is not in the power of language to do justice to Mr. King:
indeed he more than merited those repeated bursts of applause
which he drew from a most brilliant and judicious audience. As to
the scenery--the miraculous powers of Mr. De Loutherbourg's
pencil are universally acknowledged. In short, we are at a loss
which to admire most, the unrivalled genius of the author, the
great attention and liberality of the managers, the wonderful
abilities of the painter, or the incredible exertions of all the
performers. "
_Sneer_. That's pretty well indeed, sir.
_Puff_. Oh, cool! --quite cool! --to what I sometimes do.
_Sneer_. And do you think there are any who are influenced
by this?
_Puff_. O Lud, yes, sir! the number of those who undergo the
fatigue of judging for themselves is very small indeed.
_Sneer_. Well, sir, the puff preliminary.
_Puff_. O, that, sir, does well in the form of a caution. In
a matter of gallantry now--Sir Flimsy Gossamer wishes to be well
with Lady Fanny Fete--he applies to me--I open trenches for him
with a paragraph in the Morning Post. --"It is recommended to the
beautiful and accomplished Lady F four stars F dash E to be on
her guard against that dangerous character, Sir F dash G; who,
however pleasing and insinuating his manners may be, is certainly
not remarkable _for the constancy of his attachments_! "--
in italics. Here, you see, Sir Flimsy Gossamer is introduced to
the particular notice of Lady Fanny, who perhaps never thought of
him before--she finds herself publicly cautioned to avoid him,
which naturally makes her desirous of seeing him; the observation
of their acquaintance causes a pretty kind of mutual
embarrassment; this produces a sort of sympathy of interest,
which if Sir Flimsy is unable to improve effectually, he at least
gains the credit of having their names mentioned together, by a
particular set, and in a particular way--which nine times out of
ten is the full accomplishment of modern gallantry.
_Dang_. Egad, Sneer, you will be quite an adept in the
business.
_Puff_. Now, Sir, the puff collateral is much used as an
appendage to advertisements, and may take the form of anecdote,--
"Yesterday, as the celebrated George Bonmot was sauntering down
St. James's Street, he met the lively Lady Mary Myrtle coming out
of the park:--'Good God, Lady Mary, I'm surprised to meet you in
a white jacket,--for I expected never to have seen you, but in a
full-trimmed uniform and a light horseman's cap! '--'Heavens,
George, where could you have learned that? '--'Why,' replied the
wit, ' I just saw a print of you, in a new publication called
the Camp Magazine; which, by-the-by, is a 'devilish clever thing,
and is sold at No. 3, on the right hand of the way, two doors
from the printing-office, the corner of Ivy Lane, Paternoster
Row, price only one shilling. '"
_Sneer_. Very ingenious indeed!
_Puff_. But the puff collusive is the newest of any; for it
acts in the disguise of determined hostility. It is much used by
bold booksellers and enterprising poets. --"An indignant
correspondent observes, that the new poem called Beelsebub's
Cotillon, or Proserpine's Fête Champêtre, is one of the most
unjustifiable performances he ever read. The severity with which
certain characters are handled is quite shocking: and as there
are many descriptions in it too warmly coloured for female
delicacy, the shameful avidity with which this piece is bought by
all people of fashion is a reproach on the taste of the times,
and a disgrace to the delicacy of the age. " Here you see the two
strongest inducements are held forth; first, that nobody ought to
read it; and secondly, that everybody buys it: on the strength of
which the publisher boldly prints the tenth edition, before he
had sold ten of the first; and then establishes it by threatening
himself with the pillory, or absolutely indicting himself for
_scan. mag. _
_Dang_. Ha! ha! ha! --'gad, I know it is so.
_Puff_. As to the puff oblique, or puff by implication, it
is too various and extensive to be illustrated by an instance: it
attracts in titles and resumes in patents; it lurks in the
limitation of a subscription, and invites in the assurance of
crowd and incommodation at public places; it delights to draw
forth concealed merit, with a most disinterested assiduity; and
sometimes wears a countenance of smiling censure and tender
reproach. It has a wonderful memory for parliamentary debates,
and will often give the whole speech of a favoured member with
the most flattering accuracy. But, above all, it is a great
dealer in reports and suppositions. It has the earliest
intelligence of intended preferments that will reflect honour on
the patrons; and embryo promotions of modest gentlemen, who know
nothing of the matter themselves. It can hint a ribbon for
implied services in the air of a common report; and with the
carelessness of a casual paragraph, suggest officers into
commands, to which they have no pretension but their wishes.
This, sir, is the last principal class of the art of puffing--an
art which I hope you will now agree with me is of the highest
dignity, yielding a tablature of benevolence and public spirit;
befriending equally trade, gallantry, criticism, and politics:
the applause of genius--the register of charity--the triumph of
heroism--the self-defence of contractors--the fame of orators--and
the gazette of ministers.
_Sneer_. Sir, I am completely a convert both to the importance
and ingenuity of your profession; and now, sir, there is
but one thing which can possibly increase my respect for you, and
that is, your permitting me to be present this morning at the
rehearsal of your new trage--
_Puff_. Hush, for heaven's sake! --_My_ tragedy! --Egad,
Dangle, I take this very ill: you know how apprehensive I am of
being known to be the author.
_Dang_. I'faith I would not have told--but it's in the
papers, and your name at length in the Morning Chronicle.
_Puff_. Ah! those damned editors never can keep a secret I
--Well, Mr. Sneer, no doubt you will do me great honour--I shall
be infinitely happy--highly flattered--Dang. I believe it must
be near the time--shall we go together?
_Puff_. No; it will, not be yet this hour, for they are
always late at that theatre: besides, I must meet you there, for
I have some little matters here to send to the papers, and a few
paragraphs to scribble before I go. --[_Looking at
memorandums. _] Here is _A conscientious Baker, on the
subject of the Army Bread; and a Detester of visible Brick-work,
in favour of the new invented Stucco_; both in the style of
Junius, and promised for to-morrow. The Thames navigation too is
at a stand. Misomud or Anti-shoal must go to work again
directly. --Here too are some political memorandums--I see; ay--
_To take Paul Jones and get the Indiamen out of the Shannon--
reinforce Byron--compel the Dutch to_--so! --I must do that in
the evening papers, or reserve it for the Morning Herald; for I
know that I have undertaken to-morrow, besides, to establish the
unanimity of the fleet in the Public Advertiser, and to shoot
Charles Fox in the Morning Post. --So, egad, I ha'n't a moment to
lose.
_Dang_. Well, we'll meet in the Green Room.
[Exeunt severally.
ACT II.
SCENE I. --The Theatre before the Curtain.
_Enter_ DANGLE, PUFF, and SNEER.
_Puff_: No, no, sir; what Shakspeare says of actors may be
better applied to the purpose of plays; they ought to be the
abstract and brief chronicles of the time. Therefore when
history, and particularly the history of our own country,
furnishes anything like a case in point, to the time in which an
author writes, if he knows his own interest, he will take
advantage of it; so, sir, I call my tragedy The Spanish Armada;
and have laid the scene before Tilbury Fort.
_Sneer_. A most happy thought, certainly I Dang. Egad it
was--I told you so. But, pray now, I don't understand how you
have contrived to introduce any love into it.
_Puff_. Love! oh, nothing so easy! for it is a received
point among poets, that where history gives you a good heroic
outline for a play, you may fill up with a little love at your
own discretion: in doing which, nine times out of ten, you only
make up a deficiency in the private history of the times. Now, I
rather think I have done this with some success.
_Sneer_. No scandal about Queen Elizabeth, I hope?
_Puff_. O Lud! no, no;--I only suppose the governor of
Tilbury Fort's daughter to be in love with the son of the Spanish
admiral.
_Sneer_. Oh, is that all!
_Dang_. Excellent, i'faith! I see at once. But won't this
appear rather improbable?
_Puff_. To be sure it will--but what the plague! a play is
not to show occurrences that happen every day, but things just so
strange, that though they never did, they might happen.
_Sneer_. Certainly nothing is unnatural, that is not
physically impossible.
_Puff_. Very true--and for that matter Don Ferolo
Whiskerandos, for that's the lover's name, might have been over
here in the train of the Spanish ambassador, or Tilburina, for
that is the lady's name, might have been in love with him, from
having heard his character, or seen his picture; or from knowing
that he was the last man in the world she ought to be in love
with--or for any other good female reason. --However; sir, the
fact is, that though she is but a knight's daughter, egad! she is
in love like any princess!
_Dang_. Poor young lady! I feel for her already! for I can
conceive how great the conflict must be between her passion and
her duty; her love for her country, and her love for Don Ferolo
Whiskerandos!
_Puff_. Oh, amazing! --her poor susceptible heart is swayed
to and fro by contending passions like--
_Enter_ UNDER PROMPTER.
_Und. Promp_. Sir, the scene is set, and everything is ready
to begin, if you please.
_Puff_. Egad, then we'll lose no time.
_Und. Promp_. Though, I believe, sir, you will find it very
short, for all the performers have profited by the kind
permission you granted them.
_Puff_. Hey! what?
_Und. Promp_. You know, sir, you gave them leave to cut out
or omit whatever they found heavy or unnecessary to the plot, and
I must own they have taken very liberal advantage of your
indulgence.
_Puff_. Well, well. --They are in general very good judges,
and I know I am luxuriant. --Now, Mr. Hopkins, as soon as you
please.
_Und. Promp_. [_To the_ Orchestra. ] Gentlemen, will you
play a few bars of something, just to--
_Puff_. Ay, that's right; for as we have the scenes and
dresses, egad, we'll go to't, as if it was the first night's
performance,--but you need not mind stopping between the acts--
[_Exit_ UNDER PROMPTER. --Orchestra _play--then the bell
rings_. ] Soh! stand clear; gentlemen. Now you know there will
be a cry of down! down! --Hats off! --Silence! --Then up curtain,
and let us see what our painters have done for us. [_Curtain
rises_. ]
SCENE II. --_Tilbury Fort_.
"_Two_ SENTINELS _discovered asleep_. "
_Dang_. Tilbury Fort! --very fine indeed!
_Puff_. Now, what do you think I open with?
_Sneer_. Faith, I can't guess--
_Puff_. A clock. --Hark! --[_Clock strikes_. ] I open with
a clock striking, to beget an awful attention in the audience: it
also marks the time, which is four o'clock in the morning, and
saves a description of the rising sun, and a great deal about
gilding the eastern hemisphere.
_Pang_. But pray, are the sentinels to be asleep?
_Puff_. Fast as watchmen.
_Sneer_. Isn't that odd though at such an alarming crisis?
_Puff_. To be sure it is,--but smaller things must give way
to a striking scene at the opening; that's a rule. And the case
is, that two great men are coming to this very spot to begin the
piece; now it is not to be supposed they would open their lips,
if these fellows were watching them; so, egad, I must either have
sent them off their posts, or set them asleep.
_Sneer_.
Oh, that accounts for it. But tell us, who are
these coming?
_Puff_. These are they--Sir Walter Raleigh, and Sir
Christopher Hatton. You'll know Sir Christopher by his turning
out his toes--famous, you know, for his dancing. I like to
preserve all the little traits of character. --Now attend.
"_Enter_ SIR WALTER RALEIGH and SIR CHRISTOPHER HATTON.
_Sir Christ_. True, gallant Raleigh! "
_Dang_. What, they had been talking before?
_Puff_. O yes; all the way as they came along. --[To the
actors. ] I beg pardon, gentlemen, but these are particular
friends of mine, whose remarks may be of great service to us. --
[_To_ SNEER _and_ DANGLE. ] Don't mind interrupting them
whenever anything strikes you.
"_Sir Christ_.
True, gallant Raleigh
But oh, thou champion of thy country's fame,
There is a question which I yet must ask
A question which I never ask'd before--
What mean these mighty armaments?
This general muster? and this throng of chiefs? "
_Sneer_. Pray, Mr. Puff, how came Sir Christopher Hatton
never to ask that question before?
_Puff_. What before the play began? -how the plague could he?
_Dang_. That's true, i'faith!
_Puff_. But you will hear what he thinks of the matter.
_Sir Christ_.
"Alas I my noble friend, when I behold
Yon tented plains in martial symmetry
Array'd; when I count o'er yon glittering lines
Of crested warriors, where the proud steeds' neigh,
And valour-breathing trumpet's shrill appeal,
Responsive vibrate on my listening ear;
When virgin majesty herself I view,
Like her protecting Pallas, veil'd in steel,
With graceful confidence exhort to arms!
When, briefly, all I hear or see bears stamp
Of martial vigilance and stern defence,
I cannot but surmise--forgive, my friend,
If the conjecture's rash--I cannot but
Surmise the state some danger apprehends! "
_Sneer_. A very cautious conjecture that.
_Puff_. Yes, that's his character; not to give an opinion
but on secure grounds. --Now then.
_Sir Walt_.
"O most accomplish'd Christopher! "--
_Puff_. He calls him by his Christian name, to show that
they are on the most familiar terms.
_Sir Walt_. O most accomplish'd Christopher! I find Thy
staunch sagacity still tracks the future, In the fresh print of
the o'ertaken past. "
_Puff_. Figurative!
_Sir Walt_. Thy fears are just.
_Sir Christ_. But where? whence? when? and what The danger
is,--methinks I fain would learn.
_Sir Walt_. You know, my friend, scarce two revolving suns,
And three revolving moons, have closed their course Since haughty
Philip, in despite of peace, With hostile hand hath struck at
England's trade.
_Sir Christ_. I know it well.
_Sir Walt_. Philip, you know, is proud Iberia's king!
_Sir Christ_. He is.
_Sir Walt_. His subjects in base bigotry And Catholic
oppression held;-while we, You know, the Protestant persuasion
hold.
_Sir Christ_. We do.
_Sir Walt_. You know, beside, his boasted armament, The
famed Armada, by the Pope baptized, With purpose to invade these
realms--
_Sir Christ_. Is sailed, Our last advices so report.
_Sir Walt_. While the Iberian admiral's chief hope, His
darling son--
_Sir Christ_. Ferolo Whiskerandos hight--
_Sir Walt_. The same--by chance a prisoner hath been ta'en,
And in this fort of Tilbury--
_Sir Christ_. Is now Confined--'tis true, and oft from yon
tall turret's top I've mark'd the youthful Spaniard's haughty
mien Unconquer'd, though in chains.
_Sir Walt_. You also know--
Dang. Mr. Puff, as he knows all this, why does Sir Walter go on
telling him?
_Puff_. But the audience are not supposed to know any-thing
of the matter, are they?
Sneer. True; but I think you manage ill: for there certainly
appears no reason why Sir Walter should be so communicative.
_Puff_. 'Fore Gad, now, that is one of the most ungrateful
observations I ever heard! --for the less inducement he has to
tell all this, the more, I think, you ought to be obliged to him;
for I am sure you'd know nothing of the matter without it.
_Dang_. That's very true, upon my word.
_Puff_. But you will find he was not going on.
"_Sir Christ_. Enough, enough--'tis plain--and I no more Am
in amazement lost! "--
_Puff_. Here, now you see, Sir Christopher did not in fact
ask any one question for his own information.
_Sneer_. No, indeed: his has been a most disinterested
curiosity!
_Dang_. Really, I find that we are very much obliged to them
both.
_Puff_. To be sure you are. Now then for the commander-in-chief,
the Earl of Leicester, who, you know, was no favourite but
of the queen's. --We left off--_in amazement lost! _
"_Sir Christ_. Am in amazement lost. But, see where noble
Leicester comes supreme in honours and command.
_Sir Walt_. And yet, methinks, At such a time, so perilous,
so fear'd, That staff might well become an abler grasp.
_Sir Christ_. And so, by Heaven! think I; but soft, he's
here! "
_Puff_. Ay, they envy him!
_Sneer_. But who are these with him?
_Puff_. Oh! very valiant knights: one is the governor of the
fort, the other the master of the horse. And now, I think, you
shall hear some better language: I was obliged to be plain and
intelligible in the first scene, because there was so much matter
of fact in it; but now, i'faith, you have trope, figure, and
metaphor, as plenty as noun-substantives.
"_Enter_ EARL OF LEICESTER, GOVERNOR, MASTER OF THE HORSE,
KNIGHTS, &c.
_Leic_.
How's this, my friends! is't thus your new-fledged zeal,
And plumed valour moulds in roosted sloth?
Why dimly glimmers that heroic flame,
Whose reddening blaze, by patriot spirit fed,
Should be the beacon of a kindling realm?
Can the quick current of a patriot heart
Thus stagnate in a cold and weedy converse,
Or freeze in tideless inactivity?
No! rather let the fountain of your valour
Spring through each stream of enterprise,
Each petty channel of conducive daring,
Till the full torrent of your foaming wrath
O'erwhelm the flats of sunk hostility! "
_Puff_. There it is--followed up!
"_Sir Walt_.
No more! --the freshening breath of thy rebuke
Hath fill'd the swelling canvas of our souls!
And thus, though fate should cut the cable of
[_All take hands. _]
Our topmost hopes, in friendship's closing line
We'll grapple with despair, and if we fall,
We'll fall in glory's wake!
_Leic_.
There spoke old England's genius!
Then, are we all resolved?
_All_.
We are--all resolved.
_Leic_.
To conquer--or be free?
_All_.
To conquer, or be free.
_Leic_.
All?
_All_.
All. "
_Dang. Nem. con_. egad!
_Puff_. O yes! --where they do agree on the stage, their
unanimity is wonderful!
"_Leic_.
Then let's embrace--and now--[_Kneels. _"
_Sneer_. What the plague, is he going to pray?
_Puff_. Yes; hush! --in great emergencies, there Is nothing
like a prayer.
"_Leic_.
O mighty Mars! "
_Dang_. But why should he pray to Mars?
_Puff_. Hush!
"_Leic_.
If in thy homage bred,
Each point of discipline I've still observed;
Nor but by due promotion, and the right
Of service, to the rank of major-general
Have risen; assist thy votary now!
_Gov_.
Yet do not rise--hear me! [_Kneels. _]
_Mast_.
And me! [_Kneels. ]
Knight_.
And me! [_Kneels. ]
Sir Walt_.
And me! [_Kneels. ]
Sir Christ_.
And me! [_Kneels. ]"
_Puff_. Now pray altogether.
"_All_.
Behold thy votaries submissive beg,
That thou wilt deign to grant them all they ask;
Assist them to accomplish all their ends,
And sanctify whatever means they use
To gain them! "
_Sneer_. A very orthodox quintetto!
_Puff_. Vastly well, gentlemen! --Is that well managed or
not? Have you such a prayer as that on the stage?
_Sneer_. Not exactly.
_Leic. _ [_To_ PUFF. ] But, sir, you haven't settled how
we are to get off here.
_Puff_. You could not go off kneeling, could you?
